Loyalty Program Design Contest

The beauty of being the next generation is that we have many tools previously unavailable to the former generation.  Technology is a blessing in regards to being able to do practically anything with little investment or manpower.  The curse is that with all these wonderfully cool things a business can do, we get easily distracted and pulled in multiple different … Read More

READY, FREDDY?

Chiappetta Shoes would like to introduce you to Frederick Marion Chiappetta: fifth generation Chiappetta, the third Frederick Chiappetta, and the first child for Anthony and Emiko Chiappetta.  We are more than ecstatic to announce he is a happy and healthy baby born seven pounds two ounces, twenty inches tall, and ten days early.  As a first time father, I had … Read More

Clarity

Chiappetta Shoes Blog - Clarity

It was June 2008; I was fresh out of college with a thousand ideas ready to roll for Chiappetta Shoes. The marketing and business programs from UW Milwaukee were great, where we had many professors that were ex businessmen themselves; not ready to retire and looking to impart their knowledge of the game on young individuals. The first month I … Read More