Newest Shoe Dog

Krista here,

I’d like to introduce myself as the newest addition to the Chiappetta Team. A bit about myself, I attended the University of Wisconsin Parkside from 2012-2017 and graduated in May of this year with my B.A. in Graphic Design. In addition to Graphic Design, I keep myself busy by creating floral ceramic pieces, drawing portraits, hiking, and kayaking. I’ve made myself a personal goal to visit every Wisconsin State Park. Pretty cool, eh? My title here at Chiappetta Shoes is Head of Marketing & Design and my role consists of social media management, website management, product photography, video, print & digital design, and of course learning the ropes of being a true “Shoe Dog”. Having prior experience as an in-house graphic designer, I know I can contribute greatly to a small and unique business such as Chiappetta Shoes. The moment I started I was treated as part of the family with a warm handshake and a smile. The owner, Fred, made a comment to me on my first day that touched me. “My door is always open if you need anything at all.” It was undoubtedly clear to me that this wasn’t only a business but rather a group of genuine, positive, and family-oriented individuals that make up the culture that is Chiappetta Shoes. That folks is largely what makes this place so special. I’m thrilled to begin my journey here; stay tuned, we have some exciting changes in the near future including the launch of an ecommerce website.


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Fanatic about footwear. Serious about service.